In Custom Mobile Apps, Mobile App DevelopmentComments
MOBILE ANALYTICS FOR APP DEVELOPERS
In this Competitive world, companies are finding their position to grow a level up and Analytics played a crucial role. Mobile Analytics give you actionable insights into every feature of your app. Analytics not limited to the web, Analytics has opened the doors for mobile as well.
Apple’s App Store and Google Play have more than 2 million apps each. But not all of them are famous. Every day there’s a new app launch in-app store. This makes the job of app developer tougher. Here mobile analytics can help app developers to analyze the data.
Developers need to pay real attention to the users’ experience of an application. Analytics and strategies decide whether an application will be successful or not.
MOBILE ANALYTICS FOR APP DEVELOPERS
In this Competitive world, companies are finding their position to grow a level up and Analytics played a crucial role. Mobile Analytics give you actionable insights into every feature of your app. Analytics not limited to the web, Analytics has opened the doors for mobile as well.
Apple’s App Store and Google Play have more than 2 million apps each. But not all of them are famous. Every day there’s new app launch in-app store. This makes the job of app developer tougher. Here mobile analytics can help app developers to analyze the data.
Developers need to pay the real attention to the users’ experience of an application. Analytics and strategies decide whether an application will be successful or not.
OPTIMIZE DATA
You can optimize data. As an app developer only you get complete knowledge of your app. you very well know how to convert the data into useful information. Perform ASO (App Store Optimization) ASO is the process of optimizing mobile applications to rank high in the app store’s search results.
Do Keyword research. Having a list of target keywords is very important. Furthermore, Target the keywords that users are searching for. Use Proper Title for your App that Actually Defines your app and User can easily understand. App title is the Thing that Defines what’s your app is all about. Find a unique and best title that suits your Mobile app.
Description: Description gives the actual detail of your app in more detail. so, This is the place where most of the user visits often. To know more about app description is the best place. Put proper keywords in description.
PLAN YOUR APP’S FUTURE
Your work is not over once you complete your app. you need to focus on your app daily performance. And if all is not going well then its time to take an action. Always make a plan for your app future. Every day new apps are created to improve people’s lives and make everyday tasks easier.
With the help of the mobile analytics Both Android and iOS app developers concentrate on some of the important factors. furthermore, Mobile analytics has the real benefit for app developers where they can improve the existing applications and make a future plan for their application.
TRACK ENGAGEMENT METRICS
The number of app downloads, clicks or ratings will not help you in gaining the actual data. Building apps and use the mobile platform to get more users for your business is good. But the success of the app would be determined by the user engagement and activity of your app. Developers don’t bother to look for their app’s performance once they publish it on the app store.
You should measure the right metrics for the success of your app. furthermore, Make a proper list of metrics to measure user engagement in your mobile apps. Check the Number of downloads Total number of users, Active app users. Check the time user stays on your app. Do Screen flow analysis. It can be used to track a total number of visits per screen. And many more things you can do to Track Engagement Metrics.
TRACK USER ACQUISITION METRICS
User Acquisition Metrics is the most important metrics in-app analytics. This will help you to get the information about where users come from. furthermore, you can get information on the operating system used by the users, geographic location, mobile networks; app version etc. app analytics report can help you make a plan. That can help to earn more revenue as it can increase your downloads.
Try Different strategies to attract new users. Add “Download the App” button to your website and support website visitors to download your app by giving discounts on app purchase.
BEST MOBILE APP ANALYTICS TOOLS
As Mobile applications services are constantly growing and everyone trying to be competitive in the market. The question will arise HOW? Which application they use mobile application.
Here are the best mobile app analytics tools which can help you with Mobile Analytics:
- Google Analytics : Google analytics the most known tool. It is one of the Google services. It’s free of cost. Google analytics can be used for business purpose, business growth, and app marketing as well. Using this tool you will get audience information, traffic sources and much more.
- Flurry: Flurry also the best tool for mobile developers for app analytics. It used to measure user engagement, audience reach, conversion rates, revenue, and much more. It takes less time to get integrated with the app. It’s also free of cost, this service owned by Yahoo. You will need the yahoo account to use this tool.
- Mix panel: With this tool, you can make your product better by tracking the analysis of actions. You can make reports, build diagrams using several formulas. Unfortunately, this tool is not free you have to pay for this tool.
- App Anie Analytics: App Annie tool allows you to track the information on the app downloads, ratings, revenue, reviews and more. This is also a paid tool.
IMPROVE THE PERFORMANCE OF AN APPLICATION
Having all detail of applications developers can manage the features and functions to get more visitors. Remove unnecessary features and include important ones that enhance the users’ experience.
It doesn’t matter which app developer you are, both iOS app developers and Android developers can take benefits from mobile app analytics. With the help of the analytics tools, developers get some notable benefits. They check the marketing behavior of the user, user data for the improvement of an application.
Consumers always attracted by the unique things. In this competitive world, companies are hiring Android and iOS app developers to get their applications designed uniquely.
With mobile app analytics, you can point out issues like bounce rate, session of visiting etc. Mobile app analytics checks every detail of an application and tells developers about the performance of an application.
I am the Founder of Crest Infotech With over 15 years’ experience in web design, web development, mobile apps development and content marketing. I ensure that we deliver quality website to you which is optimized to improve your business, sales and profits. We create websites that rank at the top of Google and can be easily updated by you.